What the heck is "artisanal beef"? Anartisanisaskilledpersonengagedinthepracticeofacraft,whomaythroughexperienceandtalentreachtheexpressivelevelsofan artistusinghishands,mindandheartinhisworkandwhathecreates.Theadjective"artisanal"issometimesusedindescribinghand-processinginwhatisusuallyviewedasanindustrialprocess;inmarketing,usedtodescribeorimplysomerelationwiththecraftingof handmadefoodproducts,suchasbread,cheeses,wine,beer;manyofwhichhavetraditionallybeenhandmade,ruralorpastoralgoods, "small batch" processes. How do we "hand make" our beef?Selection of the Breeding stock for- Grass Fed Genetics - Tenderness - Leanness & Flavour.ie. Welsh Black and Longhorn Cross1.No hormonal growth implants.2.No use of antibiotics (if an animal requires medication, it is removed from the beef market chain).3.No use of Ivermectin anti-parasitic control on beef animals; effective substitution with Apple Cider Vinegar.4.Yearlings fed hay with free choice mineral December through May and finished for 90 days on grass June through August.5.Subject to Quiet and Humane handling practices throughout their lives.6.Butcheredat28monthsofage,moreorless,ataround1000lbs.liveweightresultingintender,smallercuts,atFoothillsMeat Processors in High River AB under gov't inspection. Hung from 14 to 18 days prior to custom cutting.